Jumpstart’s Read for the Record

TJX is proud to be the exclusive Presenting Sponsor of Jumpstart’s Read for the Record. This year’s Read for the Record day is October 27.


Lead a global movement for early literacy by bringing together over 2.4 million children and adults on October 27, 2022

Put 165,000 high-quality picture books into the hands of young children

Showcase the power of reading in partnership with over 1000+ schools, libraries, and community organizations

Jumpstart Read for the Record 2019
Nigel and the Moon Cover

How to Participate in Read for the Record

  1. Access the free E-Book edition of Nigel and the Moon between 10/24-10/28 and read to a child on October 27. Visit the Read for the Record site to order a special edition copy of the book

  2. Send pictures of you reading to community_relations@tjx.com and share on social media

  3. Don’t forget to report your participation so you can be counted in the world’s largest shared reading event!

Read for the Record Special Edition

Jumpstart’s Read for the Record special edition of Nigel and the Moon by Antwan Eady is available in English and Spanish!

When Nigel looks up at the moon, his future is bright. He imagines himself as…an astronaut, a dancer, a superhero, too! Among the stars, he twirls. With pride, his chest swells. And his eyes, they glow. Nigel is the most brilliant body in the sky. But it’s Career Week at school, and Nigel can’t find the courage to share his dreams. It’s easy to whisper them to the moon, but not to his classmates—especially when he already feels out of place.

Jumpstart’s team works with our selected publishing partner to create a special paperback edition of the campaign book with exclusive content.

About Jumpstart’s Read for the Record

Jumpstart’s 17th annual Read for the Record is a high-visibility annual fall campaign engaging over 2 million participants who aim to:

  • Increase awareness about the critical importance and impact of early literacy

  • Make high-quality children’s books accessible for all children

  • Provide support for Jumpstart for Young Children’s work with early learners in underserved communities across the country

Sharing high-quality picture books with young children is at the core of Jumpstart’s mission. Each year, Jumpstart selects a campaign book that fosters language and social-emotional development, honors the diversity in our world, has a strong narrative, and appeals to young children. That book is read across the country and around the world by adults and young readers on Read for the Record day.

More to Explore

Looking for another way to experience Nigel’s story? Follow along as author Antwan Eady reads aloud:

Meet the author of Nigel and the Moon, Antwan Eady, and learn more about Read for the Record 2022:

Click here for the complete Read for the Record Virtual Program, including a live author reading; Q&A with Nigel and the Moon author, Antwan Eady and Jumpstart CEO, Naila Bolus; and the 3rd Annual Read for the Record Panel Discussion

TJX is committed to delivering great value to our communities by helping vulnerable families and children access the resources and opportunities they need to build a better future. As part of that commitment, TJX is proud to be the Exclusive Presenting Sponsor for Jumpstart’s Read for the Record, which brings together over 2 million adults and children around the world each year to read the same book on the same day in order to raise awareness about the critical importance of early literacy and access to high-quality books. In addition, TJX’s grants support a Book Grant Program to donate up to 10,000 books directly to undeserved communities across the country.

I’m beyond thrilled that TJX is again the exclusive Presenting Sponsor for Jumpstart’s Annual Read for the Record. This is a special event for Jumpstart and TJX as this event brings together over 2 million adults and children to raise awareness of the critical importance of early literacy. I’m proud of the many TJX Associates who come together with their families and their communities each year to help Jumpstart Read for the Record.

– Jesse DePatsy, VP, Store Operations Director


Please contact community_relations@tjx.com

Our 2022 Read for the Record Partners & Sponsors

Together, we can help all children build the key language and literacy skills they need to take on the world.

Donate Now