2021 Read for the Record Book Announcement!
About Read for the Record
Jumpstart’s 16th annual Read for the Record is a high-visibility annual fall campaign engaging over 2 million participants who aim to:
- Increase awareness about the critical importance and impact of early literacy
- Make high-quality children’s books accessible for all children
- Provide support for Jumpstart for Young Children’s work with early learners in underserved communities across the country
This year, we recognize that things look and feel differently than they have before and Jumpstart’s Read for the Record is committed to meeting you where you are: at home, in the classroom, in your communities, in person and virtually. Updates that we are currently working on include:
- Strengthening global community connections
- Increasing accessibility to the selected campaign book
Sharing high-quality picture books with young children is at the core of Jumpstart’s mission.
Each year, Jumpstart selects a campaign book that fosters language and social-emotional development, honors the diversity in our world, has a strong narrative, and appeals to young children. That book is read across the country and around the world by adults and young readers on Read for the Record day.
Read for the Record Special Edition
Jumpstart’s team works with our selected publishing partner to create a special paperback edition of the campaign book with exclusive content.
Available in English or Spanish
• Activity guides and resources that bring the book to life
• Tips for reading with young children
• Vocabulary words
• Comprehension questions
Why Early Literacy?

Birth to Five
Children with access to high-quality early education programs enter kindergarten better prepared to succeed.

Lifelong Impact
Long-term outcomes of high-quality education programs include higher high school graduation rates and higher earned salaries.

$1 Spent = $13 Saved
High-quality early education programs provide the greatest return on social investment documented in social science. Every dollar invested saves taxpayers up to $13 in future costs.
2021 Read for the Record Book
News & Updates
Today we remember Eric Carle, one of the most beloved children’s book authors of our time. Eric Carle gave us the gift of dozens of children’s books, including the timeless
Kat Zhang’s picture book named 2021 Read for the Record pick Boston, MA (May 13, 2021) —Jumpstart, a national early education organization, announced its collaboration with Simon & Schuster Children’s Publishing
The results for Read for the Record 2020 are in! Because of amazing supporters like you, Jumpstart exceeded our goal of bringing together 2 million readers on Read for the
Questions?
Contact our Read for the Record team via email.

Who Can Participate
Whether you’re leading an individual classroom or engaging an entire community, Jumpstart’s Read for the Record is a powerful way to come together around for the power of reading. Schools, libraries, museums, and other organizations help bring Jumpstart’s Read for the Record alive in communities around the world. From large group readings in school auditoriums to story hours and community-wide reading festivals, Read for the Record is truly an opportunity to rally your school, library, or larger community around the importance of high-quality early learning experiences.





